Thursday, October 28, 2004

A NY public affairs company has "conducted an unconventional survey" of likely voters:

The survey asked 1200 consumers to associate the Republican and Democratic candidates with popular brands. Likely voters associated Bush with Folgers coffee and Kerry to Starbucks.

Bush was an IBM computer, and Kerry was a Dell. Among undecided voters, Kerry was a Target store, while Bush was K-Mart.

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